CLIENT: L'Oréal Paris
PROJECT: Revitalift Serum Duo
ROLE: Motion Designer & Video Editor
MY CONTRIBUTION: Paid Social Videos · Social Reels · Static Ads · Creative Adaptation
Self-Initiated Campaign Adaptation*
THE PROJECT
Two serums. Two benefits. One skincare story.
A social-first creative project bringing together L'Oréal Paris Revitalift 1.5% Hyaluronic Acid Serum and Vitamin C Serum, drawing on the brand's existing campaign featuring Camila Cabello.
MY APPROACH
I combined polished beauty visuals with clear, benefit-led storytelling. Through product-focused editing and motion graphics, I gave each serum its own moment while keeping the campaign visually cohesive.
